Salon Today Tour: [salon]718 Dumbo

Salon Today recently toured our new location in Dumbo at the 1 Hotel Brooklyn Bridge, interviewing Michaella who took them along for a tour of the 1 Hotel Brooklyn Bridge and [salon]718 Dumbo. Here is a snipper of their article:

When dreaming up [salon]718 @ Dumbo, Michaella Blissett Williams kept her goal of serving the community and being kinder to the planet in mind.

Not only was the design inspired by the natural and sustainable elements from the 1 Hotel Brooklyn Bridge, where the salon is located, but the salon itself is Pureology’s first flagship store in Brooklyn and serves as their premiere paperless salon.

To continue work on eliminating its carbon footprint, stacks of magazines aren’t scattered about the sitting area. Instead, the salon has iPads provided by Phorest Salon Software for browsing enjoyment and electronic payment, and [salon]718 works with Green Circle, a recycling company that utilizes everything from used foils to discarded hair to be more sustainable.

“This salon is the culmination of years of hard work and vision that have finally come to fruition,” Blissett Williams says. “Our ultimate goal is to serve our community and be kinder to the planet, while remaining thoughtful in our execution of business practices as stylists. We continue to evolve as experts and educators within our industry and spread the message that beauty is inclusive. We look forward to seeing our passion and purpose thrive in this bustling, vibrant location.”