

Late April symbolizes many things in New York City. The grass is getting slightly greener—okay super green, if we are talking New York standards. We all run toward the cherry blossoms and enjoy the sunset strolls on the water’s edge in Brooklyn. However, for [salon]718, April symbolizes a different spring of sorts. This season we are on a mission to bring every Brooklyn Bride a luxury experience on their special day. To do this, we had to put some steps into action.
Michaella, the founder of [salon]718, had the perfect vision in mind: to build a hub for brides to come to for all things—because we are more than just a haircut. Michaella searched to find the perfect location that offered all the services one could hope for, even if it’s beyond our salon. Enter Furman Street. With views of the Brooklyn Bridge and the 1 Hotel on its side, [salon]718 Dumbo was born. Adjacent to some of the best of the best, whether it be food, spa services, or views, [salon]718 is here to make one of your most important days as stress-free as possible.
[salon]718 has teamed up with Pureology, becoming the first Pureology salon partner in all of New York. No matter the texture of your hair or the style you want, Pureology and [salon]718 will have you covered. We have even created a play station where you can test out the entire range of Pureology styling products we offer. If you have any questions, our entire team is thoroughly educated on each item so we can guide you in the best direction for your hair needs. Leading up to and on your special day, you are making more decisions than our team can comprehend. Let us take this decision off your hands. Come on to test out our products, get a sample (while supplies last), and book your bridal consultation today!

To showcase our new location, new product line, and the bridal services we offer in regards to the vision we have for our future brides, we teamed up with 1 Hotel and Blossom Brides to bring you the Bridal looks for 2019. In this collection, we feature a range from bohemian chic to sleek and sophisticated. It was essential for our team to showcase a diverse set of brides, hairstyles, and makeup. Because, of all the magical things in New York, individuality is [salon]718’s favorite.
We are so excited to launch our 1 Hotel bride collection and give you a glimpse of our team’s dedication to styling Brooklyn. It is an honor of ours to work with such incredible businesses and models to bring our vision to life.
Head over to our different social media platforms throughout the week to see the various aspects of the photo shoot and our new location! We will be showing awesome behind the scenes shots, a breakdown of our stylists who worked on the photo shoot, a glimpse of [salon]718 Dumbo, and our complete 1 Hotel Bride collection. Stay tuned!”